BlackBerry has unveiled a new Android-compatible BlackBerry 10 smartphone with a price tag of $CAD2340 ($A2373), which is aimed at the high-end executive market.
Despite the premium price tag, the device features a dual-core (rather than a quad-core) 1.5 GHz Qualcomm MSM8960 processor, an 8-megapixel camera and a traditional BlackBerry keyboard with a 3.1-inch touchscreen at 720 x 720 pixels.
It also includes a 2100 mAH removable battery, 64 gigabytes of storage (expandable through a microSD card) and a micro HDMI port for connecting it to a TV or projector.
Despite the less than impressive specifications, the companies say the device includes “premium quality materials” including a sapphire glass camera lens, stainless steel Porsche Design logos and a glass weave back cover.
BlackBerry is also setting aside a “premium” BlackBerry Messenger PIN range – 2AAxxxxx – for users of the device.
“The first QWERTY Porsche Design smartphone with BlackBerry 10 experience combines superior productivity, ultimate security and privacy … with the opportunity to express individual style with the luxury of being one step ahead,” BlackBerry devices and emerging solutions president Ron Louks said.
COMMENTS
SmartCompany is committed to hosting lively discussions. Help us keep the conversation useful, interesting and welcoming. We aim to publish comments quickly in the interest of promoting robust conversation, but we’re a small team and we deploy filters to protect against legal risk. Occasionally your comment may be held up while it is being reviewed, but we’re working as fast as we can to keep the conversation rolling.
The SmartCompany comment section is members-only content. Please subscribe to leave a comment.
The SmartCompany comment section is members-only content. Please login to leave a comment.