Changing your address? You may have more than you think
If you are moving offices or expanding, there are a whole heap of places you’ll need to update your business’ address online.
Marketing mediums have changed, but the basics remain the same
The basic marketing methods we use and the messages we push haven't changed much over the decades — only the medium is different.
Are you spending your advertising dollars on the right platforms?
You need to do your marketing where your customer base is. Spend your advertising dollars wherever they spend their time looking for bargains.
Only your brand can create demand
"The only thing you can rely on is your brand. That's what you have to build, and that's where you need to spend your time and effort."
How to boost revenue by turning away from Google
Are you an e-commerce founder who wants to boost your revenue? The key is to stop worrying about Google and focus on making your customers happy.
When your brand becomes a verb
Your goal should be to get more branded search phrases in your search analytics, and that means popularity, not backlinks.
Focus on the destination and not the journey
Once you've worked out what your goal is, you can work out your strategy, and use SEO as a tactic to help you in reaching your goal.
Perfect paid media performance with organic results
Dig down, find simple problems, and you'll figure out a way to improve conversions and increase an already profitable bottom line.
What’s driving your e-commerce conversions?
The most popular e-commerce platform isn't necessarily the best for your business.
Fast money with simple speed changes
"I want to talk to you about speed today, and how little tweaks can make huge differences in your bottom line."
The e-commerce platform that’s dominating the market
This e-commerce platform is a complete turnkey package for a relatively low monthly fee, and that is why it is blowing everyone out of the water right now.
Choosing a new e-commerce platform? Don’t ignore the basics
One of the most common questions I hear from clients is 'what is the right e-commerce platform for me?'