Although rock legend band AC/DC are still at it with a new record, they’re refusing to jump on the internet bandwagon by denying sales of the band’s new album via iTunes.
Although rock legend band AC/DC are still at it with a new record, they’re refusing to jump on the internet bandwagon by denying sales of the band’s new album via iTunes.
The band says the decision is based on a conscious effort to avoid the internet’s emphasis on downloading individual tracks, rather than entire albums.
“Maybe I’m just being old-fashioned, but this iTunes, God bless ’em, it’s going to kill music if they’re not careful,” lead singer Brian Johnson tells news.com.au.
AC/DC instead sells its music online through Verizon’s music store. But the catch is that fans can only purchase full albums, not singles.
These strategies have prevented fans cherry-picking their favourite AC/DC tracks – if you want the big hits, you have to buy multiple albums.
“It just worries me,” Johnson says of the iTunes model. “And I’m sure they’re just doing it all in the interest of making as much… cash as possible. Let’s put it this way, it’s certainly not for the… love, let’s get that out of the way, right away.”
Related story: Back in the black
COMMENTS
SmartCompany is committed to hosting lively discussions. Help us keep the conversation useful, interesting and welcoming. We aim to publish comments quickly in the interest of promoting robust conversation, but we’re a small team and we deploy filters to protect against legal risk. Occasionally your comment may be held up while it is being reviewed, but we’re working as fast as we can to keep the conversation rolling.
The SmartCompany comment section is members-only content. Please subscribe to leave a comment.
The SmartCompany comment section is members-only content. Please login to leave a comment.