Twitter, the social media phenomenon, pivots around one simple question “what are you doing?” The uptake of Twitter rolls on, even in the face of the reply-tweet “who cares?”.
Is Twitter anything more than another tool for self-approbation? When randomly shouting into the darkness, is each echo another “friend”? And is tweeting a touch disconnected from true sentient interaction?
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ABOUT THE AUTHOR
James was the editor and publisher of SmartCompany and LeadingCompany for five years. He is now the Australian Financial Review's companies & markets editor, and a former BRW editor.
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