Oliver Mistry from At Your Table: My Best Tech

At Your Table’s bespoke dining service has been in operation for four years bringing the best chefs and cuisine from around the world to Australians and turning their homes into some of the world’s finest restaurants.

At Your Table is a concept by ex-event marketer, wife, food lover, chef and mum, Ellie Mistry and her husband, advertising and marketing executive, Oliver Mistry.

What began as a project while Ellie was having her first child, quickly became a hit across Sydney.  Ellie started out in 2009 as the original personal chef for At Your Table and now boasts over 35+ chefs in Australia and now globally with the launch of a UK operation last month.

Oliver says his favourite piece of technology was invaluable while At Your Table created its fresh new digital platform.

My favourite piece of tech at the moment – and it’s something I’ve known about for a while – is something called Digital Website Optimiser.

It’s really awesome. The basic premise is that it allows you to do A/B testing, including multivariate and split URL testing, on your website.

It’s super-simple to use. You get immediate results and you can see a return on investment within days.