Using video as a marketing channel is increasingly attractive to cash-strapped start-ups, mostly due to its expanding consumer reach, plumme…
Using video as a marketing channel is increasingly attractive to cash-strapped start-ups, mostly due to its expanding consumer reach, plumme…
The House of Representatives in the US is considering a bill that, if passed, would make it illegal for businesses to ask staff for their so…
A local tech entrepreneur has sung the praises of YouTube as a communication channel, after it was revealed the video site’s how-to catego…
A Queensland-based technology company has issued a warning to start-ups that use YouTube, claiming that the online video giant terminated th…
Many businesses are still grappling with how to use social media services such as Twitter, Facebook and YouTube. Do we really need another? …
Australian-founded live video network Kondoot has unveiled an ambitious plan to raise $10 million through an initial public offering, after …
Start-ups who want their advertisements to go viral should link their product or service to topical and/or timely events, an expert says, af…
US-based start-up Vidyard, dubbed a “YouTube for businesses”, has raised $1.65 million from a host of high-profile investors in an effor…
Google may be teaming up with LG to launch a new television set at next year’s Consumer Electronics Show, Bloomberg has reported. The r…
If there were a book called “Dictatorship for Dummies”, lesson one would be to ban large gatherings of people. Most dictatorships in hi…
The Commonwealth Bank debuted its payment app this week, and it was a lot better than many were expecting. The bank has announced a fully-fl…
Every business hopes their ad will ‘go viral.’ But you don’t need a big budget to do this, or even create a particularly good ad. This…
