Businesses that stand for something greater than what they sell are more likely to be profitable post-pandemic Business Advice Carl Gough 25 February 2021 Just as the global pandemic has changed the way we work, it has also changed what people expect from brands and businesses.
You need a ‘chief purpose officer’ (but it’s not who you think) Leadership Michel Hogan 3 July 2018 In today’s overhyped purpose climate the question of who should carry the mantle of 'chief purpose officer' is an open one.