Five business lessons from the Tiger King Leadership Ian Whitworth 7 May 2020 Time for a break from virus advice. Let’s look at what we business people can learn from world-famous Tiger King star Joe Exotic.
Mic off, clothes on: Five ways to maintain your integrity and sanity when videoconferencing Coronavirus Ian Whitworth 7 April 2020 When you’re running a videoconference, it’s easy to appear a bumbling fool. Here are some tips to ensure you finish the day with your integrity intact.
How a room full of advertising executives got their comeuppance — and how to avoid the same doom Sales Ian Whitworth 2 October 2019 So many businesses do elaborate pitches without researching the personal tastes of the client. This is a perfect example of what not to do.
A cautionary listicle: Five strategies that will send your best customers packing Business Advice Ian Whitworth 25 September 2019 There are so many effective strategies big and small businesses alike use to ensure customer churn. Here are five at random.
North Face traded its integrity by ‘hacking’ Wikipedia. Was it worth it? Marketing Michel Hogan 11 June 2019 If you visited the Wikipedia page for Guarita State Park in South America a few weeks ago, you would have seen a photo featuring North Face clothing.