“It’s a no-brainer”: How to use feedback loops to fuel business growth Strategy Jasper Boyschau 4 March 2020 Understanding your customers' wants and needs through feedback loops is key to managing satisfaction, loyalty and retention.
A cautionary listicle: Five strategies that will send your best customers packing Business Advice Ian Whitworth 25 September 2019 There are so many effective strategies big and small businesses alike use to ensure customer churn. Here are five at random.
An immediate revenue boost: Why you should be prioritising digital experimentation Strategy James Spittal 7 August 2019 One of the most impactful and immediate revenue opportunities that companies can seize is so close that you could almost touch it.
The IKEA effect: Consumers value the fruits of their labour over instant gratification Retail The Conversation 23 April 2019 While many retailers focus on speedy deliveries and convenient solutions, the IKEA effect suggests making things a little more challenging.