Founded in 2016 by Australian sisters and fashion personalities Jess and Stef Dadon, Twoobs focuses on producing eco-friendly and comfortable footwear.
Melbourne-based Twoobs has turned a damaged shipment of more than 3000 pairs of its distinctive shoes into a sales boon that has exceeded the startup's targets, in a eco-friendly marketing masterclass for other SMEs dealing with stock bungles.
TWOOBS co-founders Jess and Stef Dadon noticed a distinct lack of female presence in the startup space. Now, they're committing $5,000 and their personal time to help correct the balance