As principal consultant at Zoetic Agency, Trevor Young shares insider tips and listicles on marketing, branding and getting your business’…

One social media trend that emerged last year and continues to gain traction in 2016 is video live-streaming via mobile app.

Live-streami…

Today’s marketplace is crowded, noisy, interactive and multi-channel; to stand out, you need to be consistent in your approach but more th…

Image courtesy of Seven News/Fairfax   Woolworths has been forced to pull a line of hats from its shelves because Tasmania was missing from…

  Google says restructuring into umbrella company Alphabet Inc will make it a more efficient operation, however the internet giant has made…

Marketing is essential to scaling any business because it allows companies to snap up new customers and position themselves as a strong bran…

“What’s the difference between PR and marketing?” It’s a common question and one that was posed to me last week when I presented a w…

Yesterday’s SocialBiz conference in Melbourne on social media made it clear businesses are finally starting to embrace social media. Some …

Creative, analytical and effective – these are just some of the buzzwords Australian LinkedIn users are putting on their profiles to make …