Posts tagged "social media"

If you use social media, you’ve likely come across a post touting how a creator has made six or seven figures online with zero experience or investment, and minimal actual time invested.

Cargo Crew founder Felicity Rodgers shares the story behind Paris Hilton appearing on social media in one of the brand's iconic pink boiler suits.

Instagram is opening its creator marketplace to influencers and advertisers in Australia, giving small businesses and self-employed social media stars a new way to collaborate on branded campaigns. 

E-commerce leaders have challenged Australian SMEs to post an Instagram reel every day for 28 days, using the hashtag #bizreels2024.

Hismile debuted its Pistachio Papi toothpaste online last week, promising a dental care experience emulating the popular nut paste. A limited run of 10,000 units sold out in under 24 hours, Hismile founder and director Nik Mirkovic said, boasting numbers more familiar to cosmetics and streetwear retailers than toothpaste manufacturers.

Thirsty Australians have purchased tens of thousands of Stanley Quencher mugs since their domestic launch in the back half of 2023, showcasing the power of social media hype -- and the importance of a savvy merchandising strategy.

Australia's consumer watchdog says social media influencers continue to push the boundaries of consumer law, raising the prospect of penalties against online personalities and small businesses that don't label paid posts correctly.

Content creators, economic fluctuations, the rise of marketplaces, and, yes, artificial intelligence: five experts in the e-commerce field share their predictions for selling in 2024 and beyond.

Australian businesses can now pay to access a verified badge, along with extra account support, on Meta-owned social media platforms Facebook and Instagram.

The public face of the Australian Taxation Office is stepping out of the media spotlight for another year, after emphasising the human element of revenue collection duties and carving out his own niche as a business community influencer.

Not every business needs to make a song and dance when pitching to investors, but Shark Tank Australia Season Five, Episode Four proved children's entertainment group The Beanies are no ordinary entrepreneurs.

LinkedIn has begun rolling out more generative AI content, this time for native posts. But we're left with a lot of questions.