Posts tagged "smartcompany"

We examine how Anna Ross of Kester Black has harnessed Instagram to grow a global audience, unpacking her influencer, content and campaign strategies.

We've examined our most-read tech and startup stories of 2020, giving us a slightly different look at the trends of the year.

On SmartCompany's 2020 list of most-read stories, JobKeeper articles and an instant asset write-off scheme explainer lead the pack.

So, you’ve changed up your business model. But how do you market a business pivot to your customers while attracting new customers? 

Sticky used the COVID-19 pandemic lull to implement a creative and staggeringly successful social media marketing campaign.

The Good Place co-owner James McGovern says his health food cafe survived 2020 because of its connection to the local community.

When sports came to a halt in March, the Cheeta Teamwear team decided to take some of the burden off of overworked club volunteers.

Given Clipboardau’s clients all work in hospitality, it was well placed to offer support to an industry significantly disrupted by COVID-19.

THINQ Learning offers government procurement training to SMEs, and during COVID-19, started offering up these workshops free of charge.

When lockdowns were introduced, HungryHungry's founders realised a feature they had built, but hardly used, could help keep hospitality alive.

Woohah Productions may have seen business dry up in March, but within a week, it had turned its storage warehouse into a broadcast studio.

Pre-pandemic, Spacenow operated an ‘Airbnb for office space’, until social distancing forced the team to get creative.