Elon Musk targeted by fake Bitcoin advertisements as pressure mounts on Twitter
Elon Musk has, once again, become the victim of a wave of bitcoin scams, as pressure on Twitter to tackle the issue intensifies.
ACCC sounds warning on Shark Tank endorsement scams, calls on Google, Facebook to act
The ACCC has sounded a warning about celebrity endorsement scams, including those featuring the image of Shark Tank's Steve Baxter.
Twitter crackdown is targeting Bitcoin scams run by Elon Musk impersonators
Twitter is shutting down any unverified accounts using Elon Musk's name, in a bid to crack down on cryptocurrency scams.
Naomi Simson on celebrity scams and fake news: Picking the facts from the phonies
There has been a massive surge in dodgy operators using so-called ‘celebrity endorsement’ to scam consumers into buying products. Shark Tank investor Naomi Simson is just one high-profile Australian to be affected.
Naomi Simson on the difference between ‘traffic’ and audience: This is a quality, not a quantity, game
Being a truly customer-obsessed business means offering your customers value, every single time you interact with them, writes RedBalloon's Naomi Simson.
