Posts tagged "selling"

How can we sell if we don’t like selling? By using techniques from behavioural science to shift the emphasis from selling to buying.

Is it better to go in hard, or slowly build an audience with engaging content over time? Most of the time, the answer is: softly does it. 

Speaking to SmartCompany, Hardo owner Charlotte Tizzard says she and her business partners want to "give other people a leg up"... and don't want any money.

Last year, we adapted to the times, and while some of these changes will be fruitful, it pays to review our new communication methods.

Your cold-call sales strategy is based on a social obligation from last century. It's no longer proper manners to answer the telephone.

"People are not just a sale or a means of revenue. They want to feel like their needs are met through your product."

The average age of a mid-size company owner in Australia is 57–75 years old, and yet over 75% of them don’t have a succession plan.

Many enterprise technology companies have seen significant success from investing in sales early and scaling it with the business.

Your potential customers will zone out if you don't make them feel anything. Here are three ways to evoke emotion through your brand.

Don't do these nine things in your next virtual event if you want to keep viewers watching, says Redback Connect founder and CEO Jeff Downs.

Many salespeople are struggling, not just to meet their sales targets, but to learn how to adapt and handle a whole new world of selling.

How sales leadership careers can empower women to rise up the corporate ladder and enhance their earning potential.