For many brands, creating an effective public relations campaign is crucial to increasing their visibility and reaching their target market….
For many brands, creating an effective public relations campaign is crucial to increasing their visibility and reaching their target market….
Uber is delivering kittens to workplaces Ride-sharing service Uber is delivering kittens to people’s desks in Australia this morning. Uber…
As your business grows, one of the most important things for ensuring you can scale is the way in which your organisation creates and manage…
My local shopping strip has recently mounted a campaign to get us all to shop locally. It’s interesting how the campaign organisers have …
In a bizarre publicity stunt, Chris Koch, co-founder and chief executive of the app Pop!, swallowed a computer in a pill yesterday. Koch lau…
Throughout my career one thing that has always struck me is how the idea of putting one’s self forward can be incredibly uncomfortable and…
Those who’ve seen Catriona Pollard speak, are familiar with her regular columns and follow her on social media, might be surprised to learn …
Every morning public relations powerhouse Jackie Crossman climbs the steep incline from her house in Sydney’s Potts Point to her office bu…
Have you always wanted to be featured in the media? Well with a few simple strategies you can do it yourself whilst building quality long …
Malaysia Airlines flight MH17 en route from Amsterdam to Kuala Lumpur has been shot down over eastern Ukraine, claiming the lives of 298 pas…
A public relations stunt for a games company backfired spectacularly when the police bomb squad was called to ninemsn’s offices in Sydney….
Italian-owned milk company Parmalat hired a Sydney-based public relations firm to discredit New Zealand company A2 in a bid to stop the riva…