Learning from Kogan: How effective is false discounting?
How effective is price manipulation and discounting? Given checking and comparing prices is dead easy online, what could a retailer possibly gain?
This blog will only be of interest if you’ve ever experienced someone:
refusing to change their mind despite evidence to the contrary…
Behavioural psychology can sound a bit like something that’s only discussed within lecture halls of universities rather than in the contex…
It’s no coincidence that when you visit large shopping centres, the experience feels eerily familiar. Centre maps are usually located in t…
