Australia doesn’t need a new “brand” – but a new way of thinking about promoting the brand we have wouldn’t go astray. MICHEL HOGA…
Australia doesn’t need a new “brand” – but a new way of thinking about promoting the brand we have wouldn’t go astray. MICHEL HOGA…
In an increasingly tough economic climate, so many companies are using technology and ideas to create free products and services that it is …
Theatrical events at product launches no longer cut the mustard. One start-up, Sense Event Group, is winning big clients by taking an innova…
I’ve just spent some time on the Gold Coast and discovered some trends that will be relevant for other parts of Australia. Normally, when in…
Settling on a career, or even changing career mid-stream, does not have to mean personal upheaval – all you need is a plan. Finding t…
Australia’s leading entrepreneurs are brilliant at?selling and marketing and in creating the strategy that supports these key functions. A…
Business groups and professional associations make plenty of noise, but the growth in the industry is slow, according to IBISWorld’s ROBER…
The Rudd Government has axed the Commercial Ready program as part of a wide range of cuts to business assistance. Some of the programs cut i…
The Australian Competition and Consumer Commission says it will appeal aspects of the Federal Court’s recent “was/now” advertising decis…
Ken Talbot, the mining engineer who turned tiny coal company Macarthur Coal into a $3 billion powerhouse, is selling up. Macarthur Coal shar…
Taxpayers who attempt to use illegal tax schemes to avoid paying existing tax debts could find themselves hit with hefty penalties or even j…
Here’s a few quick tips for you Gen-Ys struggling to get ahead. Get your work peers to value your contribution. MICHAEL PHILLIPS By Mich…
