Social media users receive a hit of neurotransmitter dopamine when they share content online and the act of sharing triggers their “ult…
Social media users receive a hit of neurotransmitter dopamine when they share content online and the act of sharing triggers their “ult…
Facilitating honest, like-for-like comparisons, being transparent about commercial relationships and clearly disclosing who and what is b…
One of the most important factors for your business’s success is the positive perception of your brand by your customers. And one of the m…
On many occasions I have continued to prompt, push and advocate that social media influence is not really “likes”, nor is it cute market…
It wasn’t supposed to be this way. The aim of my small digital services business was to provide as much digital communications help (not I…
Have you ever had a quote for a new website and struggled to understand exactly what was being quoted on? Chances are you have and chanc…
If like me, you operate a smaller business, you are likely to have encountered a competitor’s advertising campaign which has made you more…
If you’ve had a business website for some time, you will no doubt have received feedback on it. And like many who have taken it before you, …
Australians multi-task whilst watching TV: Various studies show our eyes are no longer glued just on TV but on two or more other devices sim…
Maybe you’re looking to knock Amazon clear off its lofty pedestal or maybe you just want a tidy little online business that lets you work …
If your business website isn’t mobile-friendly then you’re about to slide down the rankings when people search from their smartphone or tabl…
Native advertising is a new way to grow exposure and capture consumer attention for your brand. It’s the hottest marketing strategy used b…
