Posts tagged "modibodi founder"

LinkedIn isn’t known for producing beef. But a recent exchange on the professional platform highlighted the importance of managing your brand's reputation in the big moments and the small. 

Kristy Chong took on the idea for Modibodi around nine years ago while training for a marathon after giving birth to her second child and dealing with “unmentionable” leaks.

Modibodi will join Essity's existing brands in the sector, including Libresse, Bodyform, Saba and Tom Organic. 

Founder and chief executive of Modibodi Kristy Chong chatted with SmartCompany Plus to explain how an obsession with solving her customer’s problems helped her build a brand that’s quickly becoming a household name.