Struggling to get investment? There is one thing your startup needs
Traction is the difference between the success and failure of a business, and the ability for a founder to secure the funding they need to take the business to the next stage.
Startups have access to more data than ever before, and when used efficiently it can provide valuable insights. However, given the sheer vol…
Sales Trend 1 from our 12 Sales Trends for 2017 report is about sales metrics.
What do we measure now?
When we talk about sales metric…
While Wellington recovered from the previous week’s earthquake amidst a few aftershocks here and there, a stalwart group of souls gathered…
Advertising associations are calling on Facebook to implement better third party checking of its advertising metrics as continued concern ov…
The revelation that Facebook miscalculated key advertising metrics for two years has irritated advertisers worldwide, and businesses are�…
Startups need to embrace corporate social responsibility to capitalise on a growing trend among consumers and make the world a better place,…
It was a real estate scandal threatening to ruin his career that motivated Queensland entrepreneur Chris Bilborough to launch a startup aimi…
Four Australian venture capital firms have been selected as the first participants in a world-first global movement for diversity in the tec…
Like most tech startups, we at BugHerd make sure to continuously record a number of different metrics.
Making decisions off the back of h…
Measuring your app’s success is about more than watching the number of downloads increase.
Vanity metrics like downloads aren’t indic…
