Meta is turning Instagram into a TikTok clone. What does this mean for small businesses?
From the look of the Instagram feed, to the suggested posts and all videos now becoming Reels, we’re at the point where many feel Instagram is a TikTok clone and no longer a photo-sharing app.
Instagram “payment in chat” feature allows shoppers to buy via DM
Small businesses may soon be able to sell their products directly to shoppers via direct messages on Instagram, following the release of a new feature that has already been rolled out in the US.
Instagram hacking is on the rise: Five ways to protect your business accounts
While there are a variety of recovery tools available, it’s important that you get your security in check to ensure you don't fall victim to Instagram hacking in the first place.
Why it’s time for legislation to make Meta, Google and Twitter more accountable for the spread of misinformation
Concerns over the harm caused by misinformation on big tech platforms have been raised in relation to the COVID-19 pandemic, federal elections and climate change, among other issues.
Why my business is logging off social media for good
"At the beginning of this year, we logged out of our Facebook and Instagram accounts for a one-month trial. We loved it so much that we’ve decided not to log in again," writes Trunk Studios' Rima Alijew.
Why the ACCC is suing Meta over crypto scam ads, and what it could mean for digital platforms if it wins
The ACCC alleges Meta failed to take sufficient steps to stop displaying scam cryptocurrency ads on Facebook in 2019, even after receiving complaints.
Australian bodies establish the Digital Platform Regulators Forum
Four national regulators have joined to establish the Digital Platform Regulators Forum (DP-REG) to support a more unified approach to regulation.
How the ‘big five’ tech companies are sanctioning Russia
The world’s five leading tech companies have taken steps to impose significant and (mainly) voluntary sanctions on Russia, in response to its invasion of Ukraine.
TikTok’s popularity is rapidly increasing, but its secret algorithm could put a cap on its success
TikTok's secret algorithm understands the deepest intricacies of users’ behaviour without asking any personal information.
What are ‘virtual influencers’ and should Meta be the one to set their ethical guidelines?
Meta has announced it is working on a set of ethical guidelines for “virtual influencers” — animated, typically computer-generated, characters designed to attract attention on social media.
How new digital commerce experiences will shape Australian payments in 2022
Visa's Julian Potter looks at what the digital commerce experience could look like for Australians this year and beyond.
Ten marketing predictions and trends to help your business in 2022
By looking ahead and keeping your finger on the pulse of the latest marketing trends, you can go a long way towards future-proofing your brand.