Jessica Box joined Linktree at the start of the global pandemic and has overseen the company’s user base explode from four million to 24+ million in two years as head of growth.
And as of March, Linktree is a unicorn — with a capital raise giving the company an evaluation of $1.7 billion.
SmartCompany Plus interviewed co-founder Alex Zaccaria, along with head of growth Jess Box, to discuss how the company capitalised on the product's innate virality, and how the business needed to change as it scaled.
The Victorian government has formed a taskforce aimed at fostering local innovation and building global connections, and members include Culture Amp co-founder Didier Elzinga and Startup Victoria chief Judy Anderson.