Posts tagged "influencer marketing"

Sunroom is a new platform founded by Lucy Mort and Michelle Battersby, which aims to provide female and non-binary creators a place to monetise content.

Social media posts by influencers may constitute marketing under new TGA guidelines if they mention any product claiming to ‘remove toxins’, ‘relieve pain’ or ‘reduce inflammation’.

By looking ahead and keeping your finger on the pulse of the latest marketing trends, you can go a long way towards future-proofing your brand.

Finfluencers rule the wild west for financial information, with few of the checks and balances that regulate other areas of financial advice.

An influencer post has been found to breach the Australian Association of National Advertisers' Code of Ethics.

With businesses continuing to embrace the trend of digitisation, we’ve put together our top five marketing tips for sole traders.

The public has become increasingly attuned to the health industry's marketing tactics, forcing marketers to think outside the box.

Ensure your content marketing strategy keeps moving forward by leveraging these five COVID-19-proof content types.

Here are five tips to help you cut down on business expenses and maximise a tight budget, so you’ll be ready for the time we brush ourselves off for the future.

When COVID-19 swept the rug out from under Australian small businesses, some were lucky enough to be able to switch to an online or delivery…

Because followers demand authenticity, when influencer marketing fails, it doesn’t take long for the public to call it out.

Created as a side-hustle to solve a simple problem, Linktree has outgrown its roots, raking in $3 million in ARR, and a user base of 2.8 million to match.