Why you’re 331% more likely to listen to friends than advertising when planning a wedding Marketing Fi Bendall 1 November 2018 Personal word-of-mouth marketing from family and friends resonates more than advertising, especially in the context of planning a wedding.
Why women drive word-of-mouth marketing Marketing Fi Bendall 25 October 2018 Word-of-mouth marketing needs to be a priority, because 83% of Americans are more likely to purchase a product after receiving a verbal recommendation.
What’s the difference between a small business and a startup? Business Advice Hugh Stephens 23 October 2018 What's the difference between a small business and a startup? According to this founder, it's a bit more nuanced than you'd think.