“A Trojan horse thing”: Meet the user experience guru who forced Twitter to introduce the #hashtag
When Chris Messina took his idea the 'hashtag' to Twitter, they thought it was too complex and users would never use them.
Instagram is currently the fastest growing social platform, recently reaching 700 million monthly active users.
In Australia, Instagram h…
A bot (short for robot) performs highly repetitive tasks by automatically gathering or posting information based on a set of algorithms. The…
The Victorian Taxi Association is in damage control after its recent social media campaigns backfired on a number of fronts. On Monday, the …
Activewear brand Lorna Jane has attempted to enlist the support of its more than 1 million Facebook followers as it defends itself agains…
The Minerals Council of Australia has batted away widespread criticism of its latest advertising campaign, telling SmartCompany the Twitter …
It’s a social media platform with over 5 million active monthly users in Australia and brands all over the world are realising the bene…
There was a time when Adobe’s Flash software was included on every new computer. But even though the software is still prevalent acros…
The newest member of the UK Royal Family was just hours old when brands from around the world began joining in the celebrations. From childr…
“OK, great! So this will go viral right?!” As a social media agency, we hear this phrase more often than we’d like to admit. “Sure…
If you want to peruse holiday snaps you head to Facebook, but if you want the latest news on a world event you head to Twitter, right? Well …
