‘Gurus’, ‘ninjas’ and ‘thought leaders’: LinkedIn job titles get more mythical by the day Social Media Nic Hayes 12 November 2019 ‘Mumpreneur’, ‘Amazon best-seller’ and ‘life coach’ are just some of the cliche titles that populate thousands of professional Linkedin profiles.
Snake oil salespeople: Be sceptical of business coaches who promise you the world Sales Tristan Wright 18 April 2019 It’s not uncommon to see a supposed entrepreneur masquerading as a ‘guru’ while trying to pump out their ill-conceived expertise online.