Posts tagged "facebook"

For legacy companies caught up in the ongoing digitisation that is sweeping industry, it can be a matter of quickly taking action or falling by the wayside.

This year saw a decline in the trust of news outlets, social media and ‘people like us’. So what does this mean for the online presence of small businesses?

A recent publication in the National Bureau of Economic Research shows that middle-aged entrepreneurs are far more successful than younger ones.

Brand promises and the way you deliver on them are paramount to any business. To sustain credibility, organisations must curb the tendency to over-promise.

As Mark Zuckerberg famously promised, Facebook will always be free, but now it might let you pay a little more if you want to subscribe to certain groups.

“I wore a backpack in my 20s, a suit in my 30s, and jeans in my 40s.” That’s how former-Facebook CEO, Stephen Scheeler, describes his …

Social media can boost productivity in the workplace, but employees who use social platforms are also more likely to leave an organisation, with recent research shedding light on the potential social media conundrum faced by employers.

Adding to Facebook’s many woes of late, a new Pew Research Center survey has found teens have abandoned the social network for its bitter …

According to a new study, hashtags, the old reliable of Twitter, may be contributing very little to engagement numbers.

Many Aussies are open to the prospect of being used for advertising by the brands they like “in unusual and personal ways”, including sponsorship of photos via social media, according to recent YouGov Omnibus research.

The Fair Work Commission has sided with a hairdresser in her unfairly dismissal claim after an exchange with her boss over Facebook Messenger where he aggressively turned on her.

The government is reportedly considering a new tax on the digital economy. While no details of the tax are available yet, the digital services tax recently proposed by the European Commission may give us an idea what the tax might look like.