Posts tagged "do social media influencers work"

Byron Baes star Alex Reid explains how small businesses can get the most from working with social media influencers and better understand their audience.

Ensure your content marketing strategy keeps moving forward by leveraging these five COVID-19-proof content types.

The fact is, most wannabe YouTube influencers have as much a chance of walking on the moon as they do of emulating Ryan Kaji.

Because followers demand authenticity, when influencer marketing fails, it doesn’t take long for the public to call it out.

Just like traditional forms of advertising, where metrics are transparently shared, influencers marketing should be no different.

It’s important business owners are seen online because social media grows and grows like weeds you can’t eradicate from the garden.

Are you unsure about which marketing or sales role to hire for first? Here's a guide to recruiting the right person for the right role at the right time.

Pro golfer Arnold Palmer was an influencer back in the 1950s — influencer marketing is an old broadcast transposed onto digital media and the online world.

When you're a startup ready to seriously focus on marketing your product, you want to hit the ground running fast. Here's how to create a marketing plan.

A goal without a plan is just a wish, so here are seven fail-safe solutions for marketing yourself or your startup through social media.

The pathway to success in the screen industry used to depend on convincing broadcasters and film producers to give to you airtime, but not anymore.

The most powerful marketing tools a small business has in its repertoire are authentic word-of-mouth and advocacy.