One of the most read articles I’ve ever written was on Killer Customer Surveys however it’s just been brought to my attention that I’ve miss…
One of the most read articles I’ve ever written was on Killer Customer Surveys however it’s just been brought to my attention that I’ve miss…
If I walked into your business today, would you be able to look at me and know if I were in your major target demographic? Sure, I doub…
We may think we know what our products are designed for, but how you can be sure that there are not customers out there who have come up wit…
Australia’s dairy wholesale sector is coming off a good year, thanks to surging global food prices. But as prices fall, increased competit…
Dear Aunty B,
My client base is mainly made up of large clients. Given that we are a small business (18 full time staff) this has worke…
Customer relationship management needn’t be difficult – in fact it can be downright helpful. BRENDAN LEWIS By Brendan LewisI’m connect…
Car retailing, investment banking, bricklaying and catering will be some of the industries most at risk during 2009, according to a new repo…
Around 800,000 Australian families have dedicated their lives to building up a small enterprise. For many baby boomers, the family business …
Australian business owners will be working at home or during holidays this Christmas period, according a survey from I.T. on Tap.The survey …
Dear Aunty B,
After 10 successful years I have decided to shut my small business and get a job in the corporate arena to ride out the n…
Use the quiet time to assess what how well the web stacks up for your business. CRAIG REARDON By Craig ReardonIf you’ve read this blog b…
Fresh from winning Telstra’s Business Woman of the Year award, Leanne Wesche tells AMANDA GOME how she built a booming business from packing…
