There’s no shortage of predictions about how virtual reality could transform the way we do business, but exactly what that will look like is…
There’s no shortage of predictions about how virtual reality could transform the way we do business, but exactly what that will look like is…
A while ago I wrote about a(nother) botched loyalty scheme by one of Australia’s leading retailers. Guess what? They’ve just relaunched …
Attracting new customers is the top pressure point currently experienced by Australian small and medium businesses, according to the late…
Anthony Hill, Geeks2U’s Technical Director, has authored the below blog for SmartCompany. More than just signing up new customers, onbo…
I talk a lot about changing people’s behaviour, but what if you want them to stay the same? Retaining customers for example? The busine…
Most entrepreneurs believe gaining customers should be the top priority within their business. And they’re right: business is about securing…
I’m going to make it short and sweet this week. I’ve recently had a number of conversations with people where my brand advice to them ended …
Whatever your industry, as a rule of thumb it’s far more expensive to acquire a new customer than it is to keep an existing one. Putting som…
I have just done the rounds of renegotiating my insurance and power contracts and it’s pretty clear that some businesses do it better than o…