At a time when misinformation spreads just as quickly as the real thing, it’s important to take information from all but the most credible…
At a time when misinformation spreads just as quickly as the real thing, it’s important to take information from all but the most credible…
Businesses have been advised to tread carefully when it comes to social media marketing stunts after betting company Luxbet duped some Twitt…
Businesses would be wise to stop telling people what they should want and let customers tell them what they want, says Shel Israel in …
It doesn’t matter if you are pitching an idea, promoting a product or delivering a service, to make a sale your customer needs to believe in…
I’ve started up as a supplier to business customers. How can I best protect myself from late payment problems? The obvious way to e…
This article first appeared on January 6th, 2011. I’ve started up an online clothing retailer and have sold my first few items. Howe…
This article first appeared on September 14th, 2010. It’s always tough at this time of the year to come up with new initiatives to boo…
This article first appeared on July 13, 2011. As an entrepreneur there is nothing more gratifying – not to mention satisfying – than …
This article first appeared 17 March, 2011. Emails. Phone calls. Text messages. LinkedIn messages. When you are in business, there is a …
This article first appeared on June 22, 2011. I’ve always found it strange that some entrepreneurs are awkward about asking their custo…
This article first appeared on June 1, 2011. How long has it been since you spoke to your best customers? Not sent them an email, o…
I seem to be able to get my smaller customers to be repeat purchasers, but with my larger clients it’s a bit harder. Should I be treating …