Posts tagged "customer experience"

In August, Amazon’s game-changing algorithm 'Amazon Rekognition' was given an update, now recognising additional emotional expressions, including fear.

Australian SMEs with advanced levels of digital engagement are more likely to be growing revenue compared to SMEs with basic levels of digital engagement.  

Alarmingly, many marketers either don't know what human-centred design is and why it’s important, or simply consider it out of their remit.

Striking a balance between a digital touch and human touch will be the competitive differentiator in the customer service space.

Let’s get one thing straight, customer experience and user experience are not one-in-the-same and are not interchangeable.

Even if you’re not an ecommerce business, tapping into new tech could help you improve everything from backend operations to your instore …

Retailers are gearing up for Christmas. Here are the trends you need to know about to make the most of the important trading period.

It’s a tough landscape for Australian small businesses.

Deloitte’s 2018 report, Small business imperatives for the digital age, with…

Wine subscription startup The Wine Gallery has closed a $2 million raise, having used Insta-marketing to help grow its user base to more than 10,000.

The successful companies of tomorrow will be able to create emotionally rich and 'human' experiences for their customers.

Will artificial intelligence kill retail or enhance it? Vaughan Rowsell believes AI will bring positive change to the retail sector, especially small businesses.

Your job as a marketer is to engage people at an emotional level, says RedBalloon's Naomi Simson. Here's five marketing rules Simson lives by.