Privacy and first-party data: How to make ethical targeting possible Advertising James McDonald 10 August 2023 Can marketers put first-party data to work without compromising customer privacy? With ethical targeting, it's possible.
It’s time for companies to be more transparent about customer data, or risk ending up like Optus Cyber Security Tony Fitzgibbon 28 September 2022 Companies must reconsider how they store and retain data and reassess who they use to process it.