Posts tagged "consumer behaviour"

A local council in South Australia has proposed making residents use clear rubbish bins. But does 'shame' work as a behavioural strategy?

How effective is price manipulation and discounting? Given checking and comparing prices is dead easy online, what could a retailer possibly gain?

“While customers certainly love the fact that we give back, at the end of the day, it's not a critical factor in deciding whether to buy a pair of glasses.”

While many retailers focus on speedy deliveries and convenient solutions, the IKEA effect suggests making things a little more challenging.

Sustainability is tipped to be an important trend to watch in 2019. How can your business take advantage without breaking the bank?

Coles has relaunched its popular Little Shop promotion, as Australia's big supermarkets try to counter the effects of disloyal consumers.

According to new research about consumer choices, if you are selling something healthy or virtuous, cueing busyness may work in your favour.

Bricks-and-mortar stores are using various versions of the ‘click and collect’ model to satisfy a growing demand for “convenience”�…

Marcus Engman, Ikea’s global chief designer, has revealed the furniture company’s stores are built like mazes so they look like walk-through catalogues.

The fact that the Little Shops campaign is going gangbusters means it warrants an explanation. Here's why customers are responding so positively.

Adriano Zumbo's businesses are in voluntary administration, and Jamie Oliver's collapsed earlier this year. Why have these celebrity chefs run into trouble?

Around 40% of the world’s population uses social media, so understanding the influence of social media on health and wellbeing is critical.