Retail giant Myer is appealing to existing and potential customers by giving its returns policy a makeover.
The retailer’s No Regre…
Retail giant Myer is appealing to existing and potential customers by giving its returns policy a makeover.
The retailer’s No Regre…
A new innovation challenge with a $100,000 prize is looking for entrepreneurs who’ve taken the first step towards turning their idea in…
The only constant in the world of marketing is change. So, what tactics do marketing experts predict will bolster the bottom line in 2013? …
The founder of freelance copywriting service Shabbadu has highlighted the importance of building and maintaining professional contacts, afte…
Small businesses that introduce a new tagline must ensure it reflects larger changes within the brand, experts say, after fast-food franchis…
Start-ups have been urged to take heed of the success of advertising agency Clemenger BBDO, which won the Grand Prix PR award at this year�…