Privacy and first-party data: How to make ethical targeting possible Advertising James McDonald 10 August 2023 Can marketers put first-party data to work without compromising customer privacy? With ethical targeting, it's possible.
From 7-Eleven to Aus Pol: The rapid expansion of facial recognition technology in Australia, and the laws keeping it in check Technology The Conversation 14 July 2020 The spread of facial recognition technology in Australia brings up important questions about the legal implications of scanning, storing and sharing facial images.
“We were wrong half the time”: How The North Face rediscovered its brand purpose Retail Dean Blake 5 August 2019 US-based outdoor retailer The North Face has had the same tagline for the past 50 years. But does that motto still make sense for the brand in 2019?