Posts tagged "brand"

Soda Shades has become another victim of supply chain disruptions, says Rahul Goyal, one of two voluntary administrators now overseeing the brand.

Stories of Qantas' broken promises abound from stranded passengers, cancelled flights, lost luggage and impossibly long check-in queues.

Any post offering RATs in a time of great scarcity should be worded very carefully, as in the current climate it is such a sensitive and anxiety-inducing topic.

As the festive shopping season approaches, you must leverage the power of e-commerce to stand head and shoulders above the competition.

Companies considering new owners would do well to ask: what promises have we made and will this break them?

Breaking promises has consequences, and Crown Resorts and their Melbourne Casino are under the microscope because they chose to break theirs to the government about how they would run their casino.

Hey Tiger’s closure highlights some important reminders for budding social entrepreneurs as well as SMEs, on how to strategically strike the balance between purpose and what is commercially sound.

Last week, a judge upheld a lawsuit to stop MSCHF Product Studio from using Nike's trademark swoosh and forced the recall of all the sneakers. 

We are looking for an amazing brand partnerships manager to join our sales team as we prepare for a heavy period of new editorial launches. 

If you’re building a business of any sort, it’s important to build your own personal brand. So how do you go about it?

Last year, we adapted to the times, and while some of these changes will be fruitful, it pays to review our new communication methods.

The makers of Coon cheese will have paid close attention to the publicity surrounding Nestle’s rebadging of Red Skins and Chicos.