Much of big data comes from people. Web logs, mobile phone usage, financial transactions, insurance claims, you name it: it’s being record…
Much of big data comes from people. Web logs, mobile phone usage, financial transactions, insurance claims, you name it: it’s being record…
A big data debacle in the US has seen a family shocked to receive a junk mail letter with the words “Daughter Killed In Car Crash” below t…
With CeBIT Australia winding down for another year, the conversations sparked at the three-day tech fair will keep social media platforms bu…
As any marketer worth her salt knows, your marketing is only as effective as your understanding of your audience. Back in the early Mad…
In the supermarket wars, the targeted use of customer data to drive sales is a key battleground. Woolworths and Coles have both invested …
“Work the Way You Live” is Google’s motto for the enterprise maps service which the search engine giant hopes to make as ubiquitous in busin…
“Last year’s mobile data traffic was nearly 12 times the size of the entire global internet in 2000.” That little factoid from Cisco’s 20…
Earlier this week I spoke at the Ovations Speaker Showcase about the 20 Trends for 2020, the big economic and technology trends that will de…
Australian banks and financial institutions are investing in “big data” deployments for marketing, risk analytics and payment fraud mana…
With the rise of social media we’ve spoken a lot about customers’ ability to rate businesses and overlooked that companies have been rating …
Big data is a game changer for business. In an age of computers, GPS devices and fleet GPS transceivers, RFID tag readers, smart meters…
