Posts tagged "benefits of customer loyalty"

When it comes to tests of loyalty — it’s great products and great services that will hold up. This means listening to the needs and concerns of your customers, communicating openly, and being transparent about any changes or challenges your business may face.

A simple approach has helped a business owner not only survive but do well, in an area that has experienced total carnage in recent years.

"Hairdressing taught me so many things that ... have helped our business in its strength and sustainability," writes Cape York Motorcycle Adventures co-owner Renae Kunda.

Many businesses have had to pivot their operations during the lockdown, but the lessons learned will help them in a post-COVID world, says Kate Save.

Rarely do business owners consider stress testing their customer base. And of those who do, few know how to do it accurately.

The most successful small businesses see customer satisfaction as a starting point and unwavering loyalty as the ultimate goal.