Posts tagged "Ben Birchall"

An ad featuring the French women's football team has gone viral ahead of the 2023 Fifa Women's World Cup. We asked advertising experts why it works.

Qantas CEO Alan Joyce has rolled out a rare corporate apology to passengers stricken by flight delays, lost baggage, and lengthy customer service wait times, offering benefits and $50 flight vouchers to loyal customers.

VB has harnessed the power of nostalgia to create one of the most powerful piece of vaccination communication we've seen, writes Ben Birchall.

Australian advertising experts have praised a new Qantas ad that has many viewers longing to travel again, saying its message of hope is "exactly what we need right now".