“It was ridiculous”: How Jessica Ruhfus turned a $10,000 domain name battle into a $7 victory
What does it take defeat a domain name squatter seeking $10,000 for a URL? According to entrepreneur Jessica Ruhfus, founder of Collabosaurus and No.2 Co, the answer is simple: $7, the help of Australia's domain name authority, and a little bit of know-how.
IP lawyer’s top tips to protect your e-commerce business from copycat scams
Intellectual property law expert Stephen Annicchiarico outlines some of the steps a small business can take to challenge e-commerce pretenders, and the ways a legal professional might be able to help.
I stole our CEO’s .au domain because it’s really that easy to lose
Priority registration for .au domains closes on October 5. So with the deadline looming, I stole the .au domain of our CEO.
State and federal government departments are battling each other for the same .au domain names
Multiple federal and state government departments are vying for the same domain name on the new .au namespace. Who will come out on top?
SMEs have just four weeks to pre-register for .au URLs as business groups fear for those left behind
Small businesses have four weeks to register a new .au domain name before those URLs become available to the general public.
SMEs can soon apply for a .au domain: Here’s what you need to know
As of next week, Aussie businesses will be able to apply for a new domain name ending in ‘.au’, and the change could be significant for SMEs.
Former domain regulator launches campaign against Menulog over “hijacked” business websites
A former director of the .au domainspace regulator is organising Menulog partners, claiming the platform has broken the rules around domain registration.
Five ways small businesses got screwed over in 2018
From confiscated websites to "telecommunications hell", here are five ways small businesses were hard done by in the year that has been 2018.
Websites confiscated: Businesses ‘losing everything’ as regulator cracks down on prohibited domains
Businesses report having their websites ripped away from them in a crack down on prohibited terms by auDA ahead of a broader regime change.
When popularity overcomes auDA persecution
Jim Stewart is finding that getting his brand out in a big way on one topic has helped build traffic for a host of other search terms. A lot of people talk about content marketing, but it's all marketing, says Stewart.
Why you should focus on branded traffic
The key to attracting more traffic to your site is to get more people to start talking about your brand in connection to your most common search terms.
This SEO company has spent more than $100,000 fighting a threat to have its website deregistered
StewArt Media says it has outlayed well over $100,000 fighting to keep its domain name alive after a complaint lodged against it to domain registry authority auDA threatened to delete its company website.