For the co-founder of Melbourne Media Consulting (MMC) Chris Clerke, starting the digital marketing agency was his first-ever foray into the…

"Here’s a rundown of what I’ve learnt rings true for medium-sized advertisers with less than $2 million budgets, and some tips on how to avoid waste."

Agencies continue to treat traditional and digital advertising as separate entities, resulting in the delivery of uncoordinated, ineffective campaigns.

Here are 10 lessons and insights Ronan Bray learnt from starting three businesses and selling two, all before the age of 30.

The Swedish advertising watchdog has ruled a Facebook post that included the popular 'distracted boyfriend meme' has breached the country's advertising code of conduct.

An advertisement for a drinking game mobile app that appeared through Instagram’s ‘Stories’ function has been banned by the advertising watchdog.

The beauty of artificial intelligence (AI) is its capacity to release marketers from the heavy burden of manual execution. Freeing the…

It could be time to rethink your businesses advertising and marketing efforts, after a report has revealed that over 70% of Australian consu…

Many Aussies are open to the prospect of being used for advertising by the brands they like “in unusual and personal ways”, including sponsorship of photos via social media, according to recent YouGov Omnibus research.

RedBalloon founder Naomi Simson shares her views on the ACCC's digital platform review and what it means for advertisers.

The Advertising Standards Board has dismissed a complaint directed at alcoholic beverage company Lion after viewers said an Instagram influencer's ad post for 5 Seeds cider didn't promote a sun-smart attitude. 

A television advertisement from gambling business Sportsbet has been banned by the advertising watchdog for inappropriate nudity, but one ex…