The difference between a good value proposition and a bad value proposition can actually be quite straightforward – here’s what I mean… …
The difference between a good value proposition and a bad value proposition can actually be quite straightforward – here’s what I mean… …
Advertisers are set to dramatically increase the amount they spend for ads embedded in computer games over the next five years, according to…
Assistant Treasurer and Consumer Affairs Minister Chris Bowen has declared his intention to regulate for pricing by weight – known as comp…
Dear Aunty B,
My board met last week and for the first time in years I am south of my targets (Greenland south actually.)
My board, wh…
It’s understandable that the CEO of ABC Learning Centres, Eddy Groves, is looking for someone to blame for the mess he and his company got…
I typed ‘sales’ into YouTube the other day. I must say the examples on offer were very disappointing. Why do people persist with such rubbis…
The current economic pattern in China is not sustainable, the Chinese Consul-General in Melbourne Liang Shugen told a lunch yesterday. And i…
A number of senior media industry figures have joined the board of the online advertising peak body the Interactive Advertising Bureau Austr…
The Australian economy’s rate of growth slowed in the final three months of 2007 in what could be the first tangible sign that successive …
Small and medium businesses in the retail and hospitality sectors are already feeling the pain from recent interest rate rises and general g…
Did you read recently about Facebook’s popularity peaking (and therefore falling)? There’s a couple of good reasons for this, as I found out…
Predictions by big retailers that stronger predatory pricing laws introduced last year would see the end of discounting have been shown to b…