An old-fashioned lesson

I often have a good giggle with audiences when I’m presenting, about what it was like working ‘last century’. The funny thing is that in just a decade, many of business practices seem completely archaic. How did we cope?

We had telephones that you would dial, and then wait after each number you dialed for the rotary piece to return to base. The sound was distinctive… “dddd, dddd, dddd” (very hard to replicate in writing). No speed dial, voice recognition, click to dial, automatic dial or any of the other things that now means that we are connected instantaneously. What patience we had (but it was all we had, we knew no difference, that was the pace of business then).

When I commenced working for Ansett Airlines, I requested a PC. My boss was curious to know why I needed such a thing (I had worked for IBM in New York – so thought that a PC was a standard business tool at the time). I wanted a PC so I could be self-sufficient, typing up the ‘fabulous’ marketing plans I was going to write. My manager advised me that Ansett had a word processing department – all I had to do, was pick up the phone dial a certain extension, dictate what I wanted, I would then have the typed document returned to my desk in the next day or two, I would make corrections, it would then go back and forth for a few days before it was finally finished and you could send it. It took about four to five days to produce a piece of correspondence (even an internal memo). Younger audience members laugh thinking they can answer an email in seconds, anywhere, anytime on hand-held devices.

So it does beg the question: what will the world look like in just another 10 years? And how do we ensure we have the right talents and skills to go along with it? I have teenage children and I know that the jobs they are likely to have, have not even been invented yet.

Back last century when I was in the final term of my university degree, my father said that he would like me to do a secretarial course. “Just in case things don’t work out in my marketing career. You could always get a job as a secretary,” he said. So I dutifully went off in the term break from uni to learn to touch type.

Whether my father’s reasoning was sound (something to fall back on) or not, learning to touch type at 90 words a minute has been one of my greatest productivity tools over the last 25 years (so thanks Dad).

So really the more exposure we have to more things, the better equipped we will be to exploit new technologies and ideas. (Can you believe in the year 2000 I said to myself I was too old to learn about the internet?) We need to keep our minds wide open, and learn as much as we can along the way. The new technologies that we are embracing are not the destination, but are part of the journey… and I for one don’t want to miss out on any of the ride.

Naomi Simson is the 2008 National Telstra Women’s Business Award winner for Innovation. Naomi was also a finalist for the Australian HR Awards and a finalist for the BRW Most Admired Business Owner Award in 2008. Also in 2008 RedBalloon achieved a 97% Hewitt employee engagement score. One of Australia’s outstanding female entrepreneurs, Naomi regularly entertains as a professional speaker inspiring middle to high-level leaders on employer branding, engagement and reward and recognition. Naomi writes a blog and has written a book sharing the lessons from her first five years.

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