For farmers to go global, we need to think local
As farms have scaled to meet rising global demand, so has the size and scale of our equipment. This equipment performs exceptionally well at what it was made to do — to cover as many acres as possible in very little time. However, this system has left us with some downsides, and it's time that we discuss them.
Meta and Twitter are holding basic security features for ransom
Meta Verified is rolling out in Australia and New Zealand this week. The subscription service is charging up to $24.99 a month for a blue tick and some security features that should be free.
You can now pay to be Meta verified. But is it worth it?
Gaining the elusive blue tick on social media platforms such as Facebook and Instagram has become increasingly popular among celebrities, influencers and successful entrepreneurs, with many doing whatever it may take in an attempt to get the tick of approval.
TikTok fame is fleeting — to build a long-lasting brand don’t be a one trick pony
In a slowing economy consumers are looking for more value per dollar spent over novelty. Though social media, especially platforms like TikTok remain powerful channels of mass marketing, brands must lay the groundwork to ensure their products have longevity in the current market.
The 2023 tech reckoning is here: is your business ready to deal with the change?
The last 12 months have been pretty tough for the world of tech, including for tradie platform hipages.
Peter Strong: Why is small business missing from Jim Chalmers’ value-based capitalism?
There is an important group of people missing in the Treasurer's vision for the Australian economy; a group that has always operated with values.
Brevity is the soul of wit — and the heart of business communication
Knowing what to say in a crisis is never easy. Brevity is an essential communication skill in an age where the people you are talking to are overwhelmed by the volume of words.
This business owner told me not to buy his product: Now I’m a customer for life
A simple approach has helped a business owner not only survive but do well, in an area that has experienced total carnage in recent years.
One way to ensure more VC funding goes to female-founded startups
Women are without defence in an industry dominated by wealthy men whose only check on their behaviour is their ethics and peer pressure.
Where will ChatGPT be in the next 12 months?
If businesses don’t embrace language processing bots, they will be left behind.
Five reasons why you shouldn’t rely on ChatGPT to write business copy
Here are five reasons why it might be dangerous for your business to rely on ChatGPT as your new copywriter.
Why this non-alcoholic drinks founder is quitting Dry January
In an age where we’ve coined flexitarianism, embrace your level of dry-ish, says Naked Life Spirits CEO David Andrew.
