Marketing

Twitter's uncertain future has made it a brand risk in the eyes of Aussie PR professionals. But they're still telling clients to pay the $8.

After being absent from the public eye for three months following a sudden disappearance, one of China's most popular influencers is back online. Where have you been, Lipstick King?

The AFL will scrap music after goals for Saturday's Grand Final, in response to social media negativity and hundreds of complaints.

A new study of more than 20 million people shows that your close friends on LinkedIn are not your best bet when reaching out for an introduction to a potential new employer.

Currently the hashtag #5to9 boasts more than 38.5 million TikTok views, so it's safe to say TikTok users are loving the content rolling in.

Jane Lu on staying ahead of the game in retail, and how storytelling and social savvy will see retailers through more than the tech talk.

Natural Patch Co produces all natural, stick on bug repellent patches, which won over one of the most famous women in the world.

The ACCC is investigating how tech giants like Facebook, Instagram and TikTok engage with commercial users and consumers alike.

The social media startup's founder has confirmed the layoffs, amounting to about 50 staff members out of a reported 300-strong workforce.

Paid advertising is becoming an expected facet of marketing strategies, leaving your brand at risk of falling behind if you don’t jump on the bandwagon. 

Garnering more than 2.93 million daily users in just two years, BeReal forgoes all the trims that you might have come to expect from a conventional social media app.

A strange Instagram account posing as the Hog's Breath Cafe in Orange is now offline, but not after drawing social media's attention.