Start by building it within your team – how do you want your community to perceive you? What do you want them to see? Practise on your team …
Start by building it within your team – how do you want your community to perceive you? What do you want them to see? Practise on your team …
There is no point in reinventing the wheel, so if you see someone doing something that works, why not try it and see if it will work for you…
This question can apply across your whole business, when the area that a certain staff member is working in is not your area of expertise. …
This all depends on how you feel about promoting yourself in relation to your business. I am personally a big advocate of it, and sinc…
First of all, what do you actually want to know? Maybe you want brand awareness, or do you want to know if people think of your brand as …
I am a novice when it comes to e-marketing, and as a 40+ male I often feel as though I am lagging behind; even my 10 year old son is showing…
Well first up, if you haven’t already, you need to apologise. By admitting that you stuffed up, the client might feel a tiny bit better …
With names, you really need to start with the end in mind. What is your grand plan for the business? Sell it eventually. Just have the bu…
Before you make this decision I think you need to think about: What your brand stands for? What its position is in the market vs your…
My first instinct would be to say no. Really, at the end of the day, if it doesn’t affect your customers on a day-to-day basis, then you do…
The term “social media” has been everywhere for the past 12 months. As platforms such as Facebook, WordPress, Twitter and YouTube continu…
Good question. First up, Twitter is one of those social networking tools where the more you put in the more you get out – so be aware that …
