From $20,000 to $12 million in one year: How Instagram influencers helped this business explode Entrepreneurs Dominic Powell 3 May 2019 Dylan Mullan would be lying if he said he thought laser-hair-removal business Happy Skin Co would grow as quickly as it has.
You can’t escape debate: How to approach social media management during election time Politics Venessa Paech 1 May 2019 Given businesses can’t escape political debate online, how should they approach social media moderating during election time?
“A Trojan horse thing”: Meet the user experience guru who forced Twitter to introduce the #hashtag Profiles Dan Hatch 30 April 2019 When Chris Messina took his idea the 'hashtag' to Twitter, they thought it was too complex and users would never use them.
The 10 most unemployable job titles on LinkedIn Social Media Ian Whitworth 17 April 2019 It is said LinkedIn has more than a thousand words for the unemployable. So let's take a closer look at the 10 worst job titles I have come across.
Digital platform inquiry: Why regulating Facebook will hurt small businesses Politics The Conversation 1 March 2019 The ACCC is currently conducting an inquiry into digital platforms — but policy changes should not overlook small businesses.
LinkedIn engagement pods: Silver bullet or desperate ploy? Social Media Sue Parker 20 February 2019 A ‘pod’ is a group of LinkedIn members who join together to game and hack the LinkedIn algorithm to increase visibility and reach.
Facebook turns 15: Is the platform still worth the time for small businesses? Social Media Dominic Powell 4 February 2019 In the past 15 years, Facebook has become a $500 billion social-media behemoth with the power to disrupt global politics and send content viral overnight.
Sliced bread or a necessary evil? What LinkedIn members really think about the platform Social Media Sue Parker 16 January 2019 LinkedIn users were asked what they liked about the platform, and if they had a magic wand, what they would change. Here's what they said.
Why LinkedIn is 277% more effective for lead generation and professional development Social Media Sue Parker 19 December 2018 LinkedIn is the number one platform for professionals and businesses to network in Australia, so here are six pillars for success.
What younger people can learn from older people about using technology Social Media The Conversation 6 December 2018 Older people use social media more than you might expect, and the way they utilise technology is arguably healthier than how their younger peers do.
The un-social network: Is it time for your business to pin its hopes on Pinterest? Social Media Fi Bendall 18 October 2018 Pinterest might be the trick for businesses that can market themselves visually and are looking to diversify their social media and boost engagement.
Google+ to shutdown after up to 500,000 accounts were compromised in a data leak Social Media Matthew Elmas 10 October 2018 The consumer version of Google+ will be shut down.
