Marketing

Today’s hours-long global outage of Facebook's smorgasbord of services will have a lasting impact — and one that comes at a bad time for the company.

Small businesses reliant on Facebook and Instagram have been dealt a hard lesson this morning, after a global outage shut down business pages for six hours.

An Instagram campaign is helping to create greater visibility for thousands of businesses at a time when Australia’s two largest states remain under COVID-19 restrictions.

Facebook-owned messaging platform WhatsApp has begun testing a new business directory that will allow users to search for, and interact directly with, small businesses.

A high court ruling determined businesses posting content on social media and inviting comments are 'publishers' and exposed to defamation.

Facebook has released its first pair of smart glasses in partnership with Ray-Ban, offering wearers the ability to capture photos and videos without even needing to pull out their phone.

Facebook has launched its Invoice Fast Track program in the US to support small businesses owned by women and minorities by buying up their outstanding invoices.

Each will receive support from LinkedIn as they seek to define the future of work and bring communities together to give and get help.

Instagram Academy is seeking 25 businesses led by women under 25, as more young women launch their own ventures and grow them online.

Instagram is replacing the ‘swipe up’ feature for adding links in stories with a new sticker, and it could become available to the smallest of SMEs.

Creators with a TikTok for Business account will soon be able to add a shopping tab thanks to a recent partnership with Shopify.

TikTok announced it will partner with Audius — a streaming music platform run on blockchain — to manage its expansive internal audio library.